We’ve seen a big shift with the major Social Media platforms over the past decade. They’ve swelled in size and the demand for attention from their users has never been higher. Their sole aim is to retain users and keep eyes on their platforms for as long as possible.
Whether you sell your products / services to businesses or consumers, you have an audience out there on Social Media who would like to hear more about your business.
It’s not all about promotion either. Sometimes just adding a little ‘human element’ to things and your own personality can go a long way to building your tribe of followers.
Social Media doesn’t have to be overwhelming. With the right plan in place you can create an effective content strategy that your audience will engage with.